ED-2: Branding and Marketing Program

Branding and Marketing Program. The City shall develop and maintain a branding and marketing strategy and materials to promote Hayward and maximize the effectiveness of the City’s communication materials and website. [Source: New Program; EDSP] (MPSP/CSO)

Goals Implemented: ED-5.1, ED-5.6  
Responsible Department(s): City Manager
Funding Sources: General Fund, Grants
Start Date: 7/01/2014
End Date: 12/31/2040

 

Economic Development Element Implementation Programs